Episode 1 No More Sticky Notes

Join us on our first episode where we discuss the good the bad and the ugly of social media as a marketing tool. We joke around and poke fun at some of each other's quirks and differences in getting the job done. One vision, one goal with two different stubborn people working together as business partners and husband and wife.  Sound like fun right?!

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Transcript

  Hey everybody. What's going on everybody? This is Claudia Cebes and Mr. Round himself 

from VaniDosaBeautyStudios. We're just here. This is our first episode. So, um, just listen to us, bear with us. We're going to get into this. We'll get better as we go along. But for now, this is a episode number one, episode 

number one.

And so if you want to, if you want to find us on Instagram or anything, we're at VaniDosaBeauty.  And Mr. Roundy, where are, where can I find you? You find me 

at Lead Boy Savage on Instagram.  

Yeah. So I guess this is our favorite step episode. Are you super excited? 

Yeah, it is. We've been, uh, talking about this for a while now, doing this, and we finally, yeah, we're finally here, finally getting it done.

It's, um,  it's pretty cool. How about you, you, you excited and nervous? Yeah, no, 

you know, I'm excited. I think, uh, like a lot of the times, you know, when I get invited on podcasts and stuff, I.  I feel like I, there's a lot that I want to say, so my head, I've told you about it, you know, my, my mind goes like a thousand miles an hour because I, I, I know we only have like the small space to talk about things.

And so sometimes like when I'm speaking, my mouth doesn't catch 

up. Well, when I watch you, actually, I see, I know what you're saying. Well, we talk every day, so I know exactly what you're thinking. And then I see where it goes. I'm like.  And they're like, Oh, I shouldn't get the time. And then, you know, the other people are kind of talking and interjecting and stuff.

So yeah, 

I see your conversation, but 

I see the point you're going towards. And then it, like, it gets lost in translation. Yeah. And so 

I feel like now  in this, in, in this way, we can kind of like really talk about things that we wanted to talk about. Um, I guess really help the community, how I want to help my community, the beauty industry, this is why it's called.

Beauty Tainment. Beauty Tainment. Beauty Tainment. Beauty Tainment podcast. Yeah, this is Beauty Tainment. We're starting our Beauty Tainment channel. Oh, yeah, by the way,  by the 

way. Right, we need, Vani, what's up Beauty? No, it's Beauty Tainment. We're going to be on YouTube on Beauty Tainment and we plan on growing this thing.

So,  we're excited. We're going to jump in. Hope to bring a lot of value to you guys. Hope you guys, uh, follow us.  Just join the ride. Get on the journey 

with us. Get on the journey. So like, what is the thing that you kind of wanted to get across? Or like, what are you excited the most about with the podcast?

Oh, 

I'm just bringing value to people, you know, especially when it comes to the business, I think, um, like, especially small beauty businesses don't get looked at like true businesses.  That's so true. So, like, for instance, people always, like, I'm in the background in the beauty. Oh, it's worse for you. Yeah, yeah, because it was, oh, that's cute.

He's helping your, you're helping your wife or all your husband's helping you. That's cute. It's a business. There's actual business going on in the background behind the product that we produce and I think a lot of people don't, can't wrap their heads around 

that, you know? And I think like, especially, I think a lot of us in the beauty industry feel like that, but I think especially for you, and you know, Like when we first started working together, I feel like I know a lot of couples in the beauty industry, in the beauty industry specifically, that work together.

But because, you know, of course, beauty is a woman's thing, I feel like the man never really gets enough credit. But it's, we're really like a cooperative, you and I. We're like literally business, uh, co owners. Yeah, 

I think from the outside looking in, they see the service as the business. Yeah. But the service is the product.

There's a business built up behind the product. And I think, uh, I think that's hard for people to wrap their heads around. Even people that are in the beauty industry and have their own businesses. I still don't think they completely understand that fully, 

you know? And you know what, like that's, that's so true.

Um, and when you try to make the product better, you need somebody in the back  kind of helping you do that. So when we got here, you know, cause we've only been here, oh, 30, three years in January, right? Oh shit, three years, I went by quick like that. Like super 

fast. All this eating out over here. Oh man.

We've been to like almost every restaurant in the city. No, 

there's, I'm sure there's still more. We've been 

to a lot. We need to get out of the beauty industry and go to the 

food critic industry. You know what, like next time we're just going to buy some tacos in the morning and just rate everybody's tacos.

Let's do it. Maybe not, maybe 

that's... Should I put on pounds over 

here? Um, but I was saying like uh,  how you were saying the product is the actual service?  Yeah. The service is the product. The service or the service is a product. Yeah. And I found that when we got here, that's, Oh, that's what I was saying. I felt like when we got here, um, the product got better, which is my work because I had you behind me, not behind me, but behind the, the wall of the business doing all these things I didn't have to do anymore because we went like full time.

So it allowed me to perfect the product that I was producing. Does that make sense? Yeah, yeah, yeah, for sure. So, like, even in the quality of work and the quality of product that I put out is a lot better since you came on. Yeah, because 

you were trying to do the business and the product at the same time.

And I think even when you started for, for years, you didn't realize the service was not the business. Not at all. Not at all. Yeah, you got to build a, uh, A business behind the product. It's like, um,  like these girls when they go to Ulta and get makeup. They don't look at it like a small business. They don't even think twice if there's a man behind it or who's behind it.

But there's a whole army of people behind that one little product. 

Oh, you mean the actual product that people are buying? Yeah, yeah, yeah. Right, right, right, 

right. When you're performing services in the beauty industry, people don't look at it like that at all, 

you know? Yeah. And I think that's one of my missions anyway, to kind of have people in the beauty industry look at themselves, uh, and act like a big business, you know, and, and do a lot more of the work.

On the business instead of inside. So you always say like it's very hard for me to get out of that technician mindset. Yeah, the technician mindset. Because I love, I love producing, right? So I love producing the brows and I love producing all these things that I do. But you can't grow a business with just producing.

Like there needs to be a lot of back end stuff. 

No, there's tons of back end stuff. Even when it comes to social media,  posting, people see us just posting like, oh, I'm gonna post this and get some likes and stuff. No, there's a business strategy behind posting. 

And there has to be. Yeah, yeah. There has to be.

And if you don't have 

one... You gotta post with intention. It's a marketing tool. But if you're not using it as a marketing tool, you're just doing it just to throw stuff, spaghetti against the wall and see what sticks. That's not, you're not doing business. And I 

feel like a lot of us in the beauty industry, because...

We, we like looking at it. You know, we're in the beauty industry. That's why we're there because we like looking at cute shit. But I think when you're in the beauty industry and you're just posting your work, it's almost like you're doing a disservice to the business because now you're just putting this product and you're not helping 

anyone.

Yeah. Oh, that's my biggest thing. I was on you for years about that. 

Here we go, guys. He's going to bring that one thing from 10 years ago.  

No, but you gotta put yourself in front of the camera. You gotta let people know who you are. If not, you're just looking at pictures. You don't even know who you're going to.

And regard, I always say this all the time, regardless of what you, what business you're in  this day and age with social media, you're everybody's in the entertainment business. You have to be entertaining. You want eyeballs. You want to sell your product. You want to be in business, you're also in entertainment.

And I think people need to like start getting that in their head. That you're a, you're a brand. Even if you don't, even if you're not in business, you're still a brand. You're still selling yourself. So you got to promote yourself like that.  

That's very true. And I think, uh, a lot of us in the beauty industry, we don't have the branding down.

We don't even have our target market down. Yeah. You know what I mean? It's like you're just putting stuff out there because you like it. And you don't even know who is attracted or why they're attracted to it. You're kind of just posting these things and hoping that it works. But I think you also can't obsess over the likes and stuff like that.

No, no, no, no. You shouldn't obsess over the likes. If you're doing it for the likes, then you're doing it all wrong. You still have to get those eyeballs on you if you want to sell what you're producing. That's true. So, it's a, it's a catch 22, you know what I mean? But I think you're really getting good at honing down on the, on the, on the target marketing.

You've been like going hard the last six months 

on that. I have. I've been trying to get better. I think since we got out here and I had a little chance to reflect on everything. I think I've been doing a lot better, um, in terms of the branding. You know what I mean? Yeah. And trying to get better at that and really, and understanding a brand new target market.

Yeah, you know, um, but around everybody wants to know.  What's your favorite thing about working with me?  

Definitely 

not the micromanaging. Don't throw all the things at once. Take your time. I'm sure there's very many. It's the 

micromanaging. I love it. I absolutely love the micromanaging. Is it your favorite?

Yeah, I love being told how to write something down.  I enjoy it. I wouldn't even know how to write a note to myself. Can you even breathe without me? If you didn't tell me. That's  my favorite.  

Yeah, so much my favorite. The micromanaging. 

The micromanaging, I love it. Give me, give me more of that. Come on, keep it coming.

You got 

it.  2024 is gonna be your, your year. 

Nah, I think, uh, honestly, I think, um,  you're very analytical.  I think I'm a, like we always talk about, I'm more on the creative side. Yeah, for sure. And big picture, and you're very analytical and in the minute things, like in the detail things. And I think that, like, I need that and I think you need my perspective.

So that's my, the way we  come on a project, even with the fighting and There's no fighting. What are you talking about? The head bumping and getting There's  

no 

fighting. The crying and the punching and the scratching. No, I'm just joking. 

I don't do the crying. 

But we do, we do butt heads a lot on ideas. But you need that head butting sometimes because it brings the idea to fruition in a way that, like, the other person wouldn't 

see.

Yeah. And I think it helps even like in your relationship, you know, um Who was it? I can't remember who I heard, but they said like, um, 85 percent of the couples that work together,  they either decide whether they're, what was it? It was 85 percent of something, um, get divorced or something, or maybe, like 85 percent 

of the 

population gets divorced.

It was a lot. Well, I'm saying when 50 percent of the people get divorced because like in general, then 85%. Percent of people who work together. It's a lot 

working with your wife is not for the fucking for the week  Not for the week For the man out there if you guys decide to go in business with your wife be ready to to put on your war paint  It's gonna happen.

You're gonna put on your war paint You're gonna go to battle because and then the worst 

part You mean your favorite? Oh, he's going to run. I see it in his eyes  Here it goes lies 

so when you have an issue at work The issue doesn't stay at work, it goes home.  So when you make somebody mad at work, you also got to go home with them and be mad.

So is that your favorite? That's 

my favorite part. I love it. I call that problem 

solving. Yeah, it's  fucking wonderful. I love you, babe. 

No, 

but seriously, it's it's  I think we're gonna get actually helped our relationship 

too. I think so too, because like you can't get away from that person, you can't, I will follow you. 

Yeah, you can't run away from the problems, you gotta like, you gotta figure out how to face it right there and battle it out.

Yeah, it's 

true. So, uh. Do you love that? Yeah. It's called, it is problem solving though, it's a communication, it's a way to communicate. Communication building. 

Communication building. For sure, yeah. Yeah. Yeah,  that's your favorite 

part. 

What's your favorite part?  Um,  I like that I can  Honestly, I like that I can go to you when I have like even if it's a quick question about something because you know How I am like once I get once I get something in my head.

I won't stop thinking about it until it's solved Yeah, and I won't like not let it go So if I was there by myself and I couldn't like go talk to you right away.  I would just I don't know It's very frustrating to be so, so awesome. But now you have to walk further. 

We just changed my 

office. Oh yeah, we just moved his office.

So now it's like a 

fucking walk. Oh man, I hate being that far away, bro. I 

hate it. I know you do. Yeah. 

I know you do. The micromanaging, I don't know how I get my micromanaging. Now it takes, there's a delay in my micromanaging that 

happens. Um, anyway, as I was saying nice things about you before you interjected with those mean things.

Um, but that has to be my favorite. I like having there, having somebody there. Especially you. 'cause I know you'll tell me the truth, you know? And like, we're obviously working for the same goal, so if you lie to me Yeah. It's like you're lying to yourself. Yeah. Yeah. And like you're making things worse. You know what I mean?

So when I have the opportunity to just come and ask you something really quick, and I always do that, especially with the creative side. Mm-Hmm. . Because I have a tendency, you know how I am, like if I buy something and I really like it, I'll buy it like in all the colors. 

Oh my God. You'll eat the same food for fucking, 

I will.

If I like something, like if I discover something here, I will literally eat it every day until you're like, okay, we're not going there anymore. Yeah. Yeah. I gotta cut you off. Yeah. For sure, but it's the same thing. Like when I have something in my head, I won't let it go. And so now or when I create something  and I feel like, okay, this is just me doing the same thing over and over.

Let me go chicken with somebody that's maybe more creative. And I think, um, the fact that I recognize that. It's so big of me, you guys. I am growing. I'm in, I'm in my growing era. I think you're growing as a person. Thank you. I am growing as a person. I recognized it. You should 

work on that micromanagement.

You're growing that 

area. Um, no, I like it. I like it. I know you do. I do. Control freak.  You know, maybe. Just a a little bit. Control freak. 

Nah, but um, anyways, we'll get off of uh, that subject. Cause uh,  It's a great subject, but we'll get off of it for now.  

We'll bring it back up later. So if you guys haven't been following us, um, we have been in San Antonio going on three years, January 

12th.

Yeah. Yeah. We moved here right when the freeze happened, when the snow, we 

were here. Like it was a month before. Because it happened in 

February.  Nah, we had only been here like two weeks and then it 

snowed. No, it was uh, the week of Valentine's Day. That's how I remember because somebody told me it was the week of Valentine's Day.

I think that person was lying. I think I'm wrong.  Of course, see this is, this is what I have to deal with. You gotta stop believing 

those lies, babe. Stop believing the lies. 

Um, but anyway, so we moved here a month before.  And I remember we were in Ikea. Oh my god.  We were in Ikea.  And remember I started snowing and I was like, if it's going to snow here, we're leaving back to California.

Like, I cannot do the snow. 

Yeah, it started snowing. That was, um, two weeks after we moved here, it started snowing.  The kids, the kids loved it though. They had 

a blast. Yeah, because they had never really been to snow. Yeah, yeah. We took Teddy when he was smaller. Yeah, yeah. But you know, in California, like, it's so funny.

And I never realized that we do that, you know, we go, we're going to the snow. Yeah.  And I guess other people just say, I don't know what we're, it's snowing. We're going, 

well, I don't think they're used to snow out here either. Cause they freaked out, man. Texas shut down with that one. 

It's shut down bad.

Well, remember the year after, like it got cold again and people were like, due to inclement, inclement weather, we're closing the school. That was like, it's just fucking cold. Everybody was raiding Costco. Yeah, that was 

crazy. But yeah, we've been here three years. Um,  with our business, man, we've been growing it steadily.

Like, yeah, because we, we moved here and literally started over from nothing. Pretty much  has been growing and we got a lot of stuff in the, in the works we want for 2024 big things. So, uh, we're working towards our goal, putting everything in 

place. Yeah. And I think for being here, um, two years and working on the business for two years,  Is it two years?

Yeah. Right. Cause this we're going to start our third year. Um, it's been really good. I think for me, it kind of, I needed to. Reestablish myself, obviously as an artist, but I also wanted to see if I could do it again, if the success that we had in California could be duplicated or if it was luck in a fluke, you know, because in business you always need a little bit of luck.

Yeah, I think I think the success in California was just your work. But here we're like networking, we're making the inroads in the community with people and just getting outside of the box, you know, I think that's what's going to propel us to more success and bigger things, to be 

honest. Yeah, I feel that too.

I feel like year one, it's like figuring shit out  and seeing where we want to be, what we're trying to do. We were still like trying to get our house in order. I think we had boxes for a whole year. Oh, year one was a grind. Yeah, it was nuts, right? We were trying to find what's what, who's who, like... Didn't know the market.

Didn't know the market. We were still trying to understand the market. Trying 

to build a new studio, still moving, getting everything in order, not knowing the city. It was a grind the first 

year. Yeah, the first year for sure and the studio needed so, I mean, it needed so, so much work. Yeah, it was, it was, it was crazy.

I mean, compare it, compare it to what it is now. Yeah. I think it's like. And we're 

almost, we're almost done with the studio. It's been. We're almost there. It's been slow going, but that's because we're working so hard on the business that the construction is lacking a little bit. Yeah. That's what 

it is.

That's what it is. That's exactly what it is. That's exactly what it is. Yeah.  And then I think the second year.  We understood the market a little bit better. Yeah. But at that point, you know, when we came back from California, I think we lost, I mean, we lost quite a bit of money over there because of the Rona.

We left right after the Rona, or was it during? We left during. It was like, it was going into the second year, right? So it was 2021.  

Oh man, that shit killed us. The Rona, all that happened, 

it killed us. Yeah. So it was in 21 and man, I mean, of course, some people lost more.  A lot of people made a lot of money. 

We were not one of those. We were closed for 11 months and then even then it was slow going. But you know what? 

We were in business at that time. We had the business, but I don't think we were  quite yet business people. There were, we could have made better decisions that would have helped us when that came along.

We just.  We weren't, we weren't versed in business. We were barely learning as we went along and we had to learn a lot of hard lessons. And that was definitely one of the big lessons we had 

to learn. And I think what I tell everybody is like, when you don't grow up around entrepreneurship, you don't work, you don't grow up around people who have had their own business, like.

Where do you learn from, you know, and back then, like, you don't just go on YouTube and like, how to start a business, like, it wasn't really like that when we first started, you know, uh, and I think I forget we've been in business or like on our own for, with a beauty for 12 years. Yeah, 

it's been, it's been a while, but we, we weren't operating like a business, so we weren't running like a, we were running like a small mom and pop, you know, just service.

So we owned, we owned our job. 

Yeah, we owned our jobs, but we didn't own a business. Yeah.  We, we started making that transition before we left California, but like the whole lesson with Rona and everything. Yeah, it just stopped us in our tracks. It stopped us in our tracks and made us reevaluate. And I think we've completely, uh,  we're, I could honestly say we're becoming business people 

now.

Like I feel it now. Yeah, yeah, yeah. I feel it. I think before it was very much, uh, like a hamster, you know, like kind of just in a wheel. And this is going, doing one thing and staying on it, as opposed to now where you find one thing that works and then you extend that a little bit and create a system out of it.

And then you find something else and you create a system out of that. And so what, that's what we're saying, right? In 2024, we are going to be systems creators. So we're going to make our business run a little bit more like a,  like a self sustaining business. Well, when you don't 

run like a business, you're always chasing money.

Yeah. And chasing money doesn't get you anywhere. It doesn't build anything. You're just always trying to get money. And that's not, that shouldn't be the priority at all. Right. You gotta like, build something that's lasting, something that can operate on its own. That's a business. And I 

think when we talk to other people, and I, and, and I've, you've heard me say it before, like, As soon as I talk to somebody, if all they're talking about is money, money, money, money, as opposed to like growing and growth and that type of money and said, like, I'm fucking out.

Yeah. Like that's so fucking boring. You know what I mean? Like, it's so boring. Just sitting there talking about like money. I want money. I'm broke. I'm like,  

it isn't money. Money is just a byproduct of what you do. It's not even about the money. It's about what we're producing and about just growing and just everything we're building.

It's not even about the money. The money is cool. You need the money,  but.  It's not for me. I know it's not for you either. The money's not the now, now the end goal that we're seeking, we're seeking to build something that's long lasting and just like,  for me, I like feeling productive. Anytime I'm doing something productive.

That's right. That's like my currency right there being productive. 

Oh, we were just talking about this too. What did we say my currency currency was? Um,  I forgot. Um, but anyway. Yeah, like that's, that's one of the things I think that I shy away from a lot, like when people just start talking about money and I want to make more money and it's like, okay, well, first you have to lay down your, your groundwork and you know how you, you like even to, even to understand how to talk to clients.

Yeah. Like, if you can't do that, you could produce, you could be producing beautiful work in whatever, um, part of the industry you're in. But if you don't know how to talk to your clients and you don't understand that their time is valuable too, like, you're dead 

in the water. Yeah. And then the money, what do you want this money for?

To go buy a car, go buy a, uh, Chanel purse or whatever the fuck people buy, you know. The 

channel purse. Go buy,  

go buy a Rolex. For the money, the money is just like, it's a piece of paper. It's what, are you going to do with that money? What's the strategy behind having that money? That's what, that's what I like.

Like, okay, we're going to make this money. Where can we put it? What can we build with this money? I don't, I don't, I don't want to go buy a fucking, a Lamborghini. That's, I mean, I'll take one. If somebody has one out there. Yeah, but I'm not going to go,  that, that's like meaningless to me. You know what I mean?

For the most part. Yeah. What about you? What, uh, What do I want to buy? Yeah. What do you, what do you want to buy when we make our first? Oh 

my God. You know what I want to buy? I want to buy a couple of things. I want to buy one of those little cows. Oh, 

they're little mini cows. Those are cool. I get them on TikTok all the time.

Oh 

my god, they're so freaking cute. I want to buy a little mini cow. And I want to buy really cute goats.  Um, I want to buy cute chickens that look like they have fur. Have you seen those?  Oh, the 

hairy chickens? Yeah.  

See, that's my shit. Like, do I want to? I don't know if there's anything that I want to buy.

Um, I'm not, you know, like me, I'm not like really like a, a, a stuffed person. Like if I have money, like we're putting it into building something. Yeah. You know, is there something you want to buy? Like, do you, do you have some like weird thing, like an aquarium or something? Not really, to be honest. Like some rich people shit, like aquariums.

What else do they? I mean, I'll take some 

rich people shit, but  it's not, it's not really my, uh, my goals. You know what I mean? Um, I  just, I want to be, uh, I want to build this to where it operates.  I don't think we're ever going to retire. That's not even a goal either, like retiring. But where something operates on its own with the systems we create.

And just being financially free. That's, that's really what's important to me. 

So you don't want a furry cow is what you're saying? 

I'll take a furry cow shit. They taste good.  

No, as a pet.  

We'll, we'll 

raise it and then we'll eat it. Oh, I have this idea and I think I'm right and I've talked to you about it.

That anything that is loved so much tastes better. Oh, it's gonna taste better for sure. So we'll like love it and give it all this like pampering and then we'll like eat it. 

Yeah, for sure. Oh, it's gonna taste better. Then we know when we're feeding it. I 

know and you know that it like it's, it's gonna be really good.

You get to give it a hug before I shoot it.  No, I don't think I can watch.  

No, but you gotta hug it before I shoot 

it. No,  I'm not gonna hug it. Oh my God, 

no.  And then, um, 

I don't want to do that. No? No.  I'll, I'll like stay inside with the kids and we'll put like, uh, headphones on so we don't hear when you shoot.

That is 

something I do, I do want a rancher. A little 

rancher would be cool. I think this is the place for it though. Oh 

yeah, for sure. 

Texas is fucking awesome. And, I've told you, like, San Antonio would be perfect for the zombie apocalypse. Well,  I mean outside of San Antonio, you know what I mean? Like, you don't want to be in the city with a zombie 

apocalypse.

Oh, fuck no. No, no, no. Zombie apocalypse. Oh, we've been watching a bunch of zombie, zombie movies lately, so. Yeah, and 

that's like my, that's like my shit. 

This one over here's got me like, Oh, we need food, we need food. We're going getting canned foods and storing up. She's ready 

for the fucking apocalypse. Oh, I'm ready for the zombie apocalypse.

It's either going to be zombies or they're going to turn into zombies. You're going to shoot them anyway. 

Alright, what's the other one you've been on? The EMPs? Oh my God. 

EMPs like crazy. Dude, but the EMPs is like a real thing though. That's like really scary. It's in the flat earth. You said you were going to talk about that!

The flat earth. The flat earth and EMPs. No, by the way, EMPs are scary.  Okay, 

this could 

be worse than this, but... If you guys get a chance, read a fiction book about EMPs, and I can't remember what the book was, but I was like, It was so, it was so like day to day stuff that was happening in this book after an EMP, I don't know, what would you call it?

A bomb? EMP bomb? EMP satellite? I don't know. Um, after this happened, like, all the electronics went down. So you couldn't call anybody, you couldn't text anybody, you couldn't turn on your TV, the microwaves didn't work, the cars didn't work, like, what do you 

do? 

I don't know, but I get some random ass questions in the middle of the night, 12 o'clock, wake up. 

Man, what would we do if the NPA went off right now?  

Where do we walk? What if the kids are at school? Where do we go? How would they know to wait for us? It's real stuff, people. Yeah, 

you gotta start with the books. Yeah. I'm gonna cut you off.  And then, um, as far as... Like,  what was I going to say? I've lost my train 

of thought.

So for  2024, that's what we're going to be doing, right? We're going to be creating systems, honing down on what we have and stuff. And like, I think one of the parts I'm really, really looking forward to is, so we have a few gals that are working with us at the studio. Yeah. And so my goal is to really elevate them as artists.

Yeah, yeah. Like, watching somebody  grow after you're watering them is fucking awesome, man. Like, it just, that's my thing for me. I think because I've been doing eyebrows for so long,  my art speaks for itself, obviously. But, like, now I'm into, I'm very much into, like, let me, let me help this person. Let me help this artist.

Let me help this beauty printer step up their game. Because if they do well, then that means it's a byproduct of me and I know, um, in a lot of, I have a lot of the beautypreneurs or even people like, um, outside the beauty industry that come to me and ask me questions about business and stuff,  but for somebody to take something that you give them and create something or elevate themselves in business, man, that shit's amazing.

Yeah. You know what? When we first started business, I wish we had. Not that we know everything. We're far from it. We're still learning so much, but I wish we had somebody around us like us  that knew a little bit about business and like, could like, you know, give us a little game. Cause we had none of that.

And I think we try to give that to everybody, even though we were not the end all to any of this, we were still in the learning process and still. Getting there, but what we do know, we try to share with everybody around us. 

And so like,  what do you think is, um, well, do you think if we were, so me and you from maybe seven years ago or even 10 years ago, we were like just starting to figure stuff out when we figured out that just paying rent on a place wasn't like doing business.

Yeah, yeah.  Do you think you would have been receptive to somebody helping you  or, or giving you advice? I don't know. There's different ways of doing it too. You know what I mean? Yeah, yeah, yeah. 

Cause you have those people that try pushing their, their, their shit on you, like telling you you're doing it wrong, you need to do it this way.

Nobody's receptive to that.  But I think it had, we had somebody around that we could ask questions to at least, you know what 

I 

mean? Just, just in terms of like, come to me if you have questions. Yeah, yeah, yeah. Or even like having a mastermind with somebody, you know what I mean? Yeah, but we didn't even 

think like that then.

We were like, I didn't even know that thing existed. And I think that's one of the biggest things I think I've come to learn is business is a team sport. Yeah, you can't do it on your own. And I think at that time we thought it was all us. You have to do it on yourself. You have to do it by yourself. You can't ask nobody for help and come to learn.

That's not at all the case. Yeah, 

you think you would have been receptive? 

Um, I don't know. It's hard to say, you know, it's hard to say, but I think it's the right person and like  around us that we trusted and stuff. I think I would have been as long as long as not that you're doing this, you know, that's nobody wants to hear that shit or 

you know, what is the worst? 

And honestly, like this is the worst people that are giving business advice or any, well, I guess we have business advice without, oh,  dude, giving business advice without having a business or without even having a successful business or without being successful in any aspect. Yeah, that shit drives me fucking crazy.

Everybody has a tia that knows how to run a business, but never had a business. I have a tia like that. Yeah, those are the fucking, those are the fucking, everybody has an opinion. But when you don't have no skin in the game, it's easy to give an opinion. Yeah, but put, put some skin in the game and then, and then tell us how,  how it should be done and then give us some opinions.

So I'm gonna 

go on a run, guys, so I have this tia.  So I have this tia, right? Um. And so when I started doing permanent makeup, she learned, I mean, like, took a class, like, it must have been, like, 1782, obviously not that long ago, but she, like, in the 90s, she was giving the chola eyebrows, I don't even know if she tattooed somebody, you know what I mean?

Oh, there's somebody walking around with some fucked up eyebrows. Oh, there's a lot with the eyebrows. Yeah, yeah, yeah. And so she took a class. And so when I was doing it, when I started doing it, I was like, Oh, I know how to do that too. Um, and even like a couple of years ago, you know, like I've been doing this for quite a while, almost a decade.

So, um, she was like, Oh, I can do that too. I was like, and she told me, Oh, you know, I've done it before. I was like, yeah. You should have just passed it to the machine. It's not the same thing. Like it's not, it's not the same thing. Maybe you did one. set of eyebrows like 20 years ago. It's not what we're doing now.

In 2023, you should get her in the machine and 

let her go at it. Yeah. And who, I don't know, one of her friends or somebody,  

but you always have those people, you know what I'm saying? Yeah. And that's like a pet peeve of mine. And I think 2024, I'm just going to tell these people, like, really, like you should stop saying that.

Like, you know, maybe you know what? I'm bringing my meanness back in 2024.  

Keep it in your office, don't bring it to my office. I don't want that shit in my office. Stay away from me. I don't need that energy. I already got the micromanaging, I don't need the meanness on top of it. No, I've 

been, I'm not that, I'm not mean anymore.

You see, I had a black eye yesterday, but you know, I did the concealer, 

put a little bit of makeup on. Nah, that's too far, babe, come on. Okay. Too far. But, oh my God, those people though, right? Am I right? Like those, they, ah, they irritate me. Yeah, it's annoying as shit. Yeah. Or remember like when we were, um, I think I was only like.

Three or four years into the business of going on her own. And then, uh, I knew these small business owners who, and I only knew they were struggling and didn't know what to do with their business because they, they told me, you know, and so they're like, Oh, Claudia, you should do this and you should move over here.

I was like, first of all,  I'm not gonna triple my rent to go move over there to be like a fakester or like these, these women now who's, who have these businesses that are completely falling apart because they're fucking fake. Like I'm not gonna go pay triple the rent. So people think I'm fancy bear or 

it's like when we were in a Santa Barbara 

That's what I'm talking about.

Yeah, I just didn't  

Everybody's like, oh, yeah, I'm gonna go target the rich people cuz they have all the money. So 

for people that don't know 

Yeah, it's a super like uppity area. It's crazy cuz it's everybody thinks of is super fancy, but there's also a very middle class poor area too  It's split though, like the two don't cross, I don't think.

Yeah, and 

those, those people are generally working like three 

jobs. Yeah, but everybody first starting a business like, Oh yeah, Santa Barbara has all the rich people, I'm gonna get all the rich people. But that's not the case. Like it's, it's hard to do a crossover into, into that, um, I guess that class or whatever. 

In terms of having a business, you mean, and reaching like a different demographic? Yeah, yeah, yeah, exactly. Oh, okay. You know, I don't think that's the case with us. No, we have, but maybe, you know what, maybe at that time, because there was no socials and I feel like before it kind of didn't matter where you were at.

Yeah, it mattered hard. It mattered. So like if you had a salon in a certain street in certain area town, maybe the uppities wouldn't go there. Yeah. But now. It doesn't fucking matter where you're at because, like, you have the socials and you have websites and then you have the YouTubes and you have all these socials that kind of help bring people in with your work, with your work ethic, with everything you put behind it before they even reach you.

And get in front of the camera, showing your personality. And get in front of the camera, showing your 

personality. You know what? You know what another thing too is when people complain about social media, And they have a business? Yeah. Like, that's a, that's a fucking amazing tool you 

have to... That we didn't have...

Before. Before, right. Like, 

it was so hard to get people through your doors, but now with social media, it's like a tool that doesn't cost you anything if you do it right. Yeah. And you like, how much were commercials before when we first started? 

We're paying like, Oh my God. Remember that 

TV commercial? It was like 12, 000 for a commercial to run.

I forget what the price was, but it was something 

ridiculous. It was like, uh, 1, 200 a month or something, but this was, do you remember that 

commercial we did on the tv? To have it filmed and everything and then put it out and then pay. Oh, yeah. It's fucking expensive. Yeah. And right now you could pick up your phone. 

You can record yourself and put on social media. It doesn't cost you a fucking thing and people are complaining about that. Yeah, half of these people wouldn't be in business if it wasn't for social media, not 

because well, as a person who every now and then complains about posting, it's just honestly, like when you're and I get it, you have to be a multifaceted business owner now, like you have to be marketing and you also have to be your social media branding person and you have to be your CEO all these things.

Um, so adding another layer, It's difficult sometimes. 

But social media is part of the business. Oh, for sure. Yeah, you gotta be on it. That's marketing. And it's free.  People complain about it, but 

it's free. And I think, I think what helps, and I think what a lot of us don't have, and you know, because I love my list.

I love having lists. I love having calendars. So one other thing that has really helped me is, um, you know, the social media calendar I created. Yeah, yeah. So we've been using the social media calendar I created. And every Monday, um, Rowney Muffins. And I get together, or excuse me, Roundy,  his name is Roundy.

Um, so we create, we, every Monday we get together, we create a to do list. And then, that got us a little bit more organized. Yeah. And so then, we created a social media calendar, and that got us way more organized. So I think a lot of this is a lack of organization. Oh, for sure. Maybe  it's just me, because I'm a fucking, I'm a... 

You know, I like to micromanage, I mean not micromanage, just be in control  

a little bit. I think the list definitely like... It helps, right? It gives you a road map. For sure. Because you figure you set that road map for the week, but if you don't have it you go in and then like you've... It's a blueprint.

Especially with me. I forget. Yeah. I'll be in the middle some.  I got five things going on and I'm like, fuck, what am I doing? Where am I at? And this is when I when I go to the list, I'm like, okay, I need 

it. It's like synergy, right? Yeah, it 

helps I you know me i'm a little more disorganized than you when it comes to that stuff, but it helps Thank 

you for saying that.

Um, it has now been recorded. This is log 364 

Nah, but the list Then you, I don't, you have too many fucking lists, I don't need any. Okay, but listen guys. I get lost in the fucking list, there's too many fucking 

lists. It's not enough lists. It's like, okay, so I have, um, a weekly to do list. So it's 

like, when to go to the bathroom on the list.

And within the list, there may be additional lists within the list. Because maybe an item has multi facets and maybe a list within a list isn't a bad 

idea. There's like five notebooks of a fucking list. I don't know. I'd get lost in the I just write sticky notes. I got sticky notes. He does.  

Sticky notes are the worst though.

They're the they're the 

worst. They they work for me. I got the sticky 

notes. Yeah, but when your sticky note is three and a half years old. No, 

those are those are there for a reason, mujer. Those are there for a reason. They're not there for a reason. You just don't know. You just need to stay in your own office.

My sticky notes are there for a reason. If it's there for three years, it's because I need it. Uh huh. 

Yeah. And then when I go and pick it up, I'm like, what's this? Oh, I don't know. I just tell 

you to know so you don't try to micromanage me, you can get out of my office. But 

the list has definitely helped, right?

It helps. So we make a list. And then after that, I have like the social media targeting that we want to do, right? And the different social media outlet places that we want to have, or where we want to post. Yeah. And so, um, after that, then I make a calendar of what we're posting, where we kind of go over it.

And there's even, I know this sounds crazy, but trust me. That's just 

one 

list. Okay. That's It is. But hold on, there's more. And then I have this, and you know, I'm not crazy, but I have also broken it down to a percentage of what we should post. Right? So, uh, 50 percent should be work,  browse, um, things that we do.

Right. And then, uh, something like 15 percent is the team. So me and the girls working or whatever. And so I break it down into percentages like that. And there's only like five things in there, but I think that's really important to do because.  It's like you were saying it's social media fatigue people don't people don't want to think about it So now when you do it and when you set it like this You just do it.

Yeah, it's a road map, 

you know. It's a, it's a blueprint to how your week's gonna go. I think 

that helps cause then, like, when you don't have that and you go into it, you don't know what to post and you get like, That's what I'm saying. You spend hours just trying to think of what to post and then you get tired.

That's that social media fatigue I think you're talking about. Yeah, yeah, 

exactly. That's exactly what it is. So to me, if we discuss it one day, And then now we have a blueprint for the whole week. Now you don't have to think about it. Now you're like, okay, so this is, at this day, I'm gonna, or this day in the morning, or at your AM or PM post, yes, I have it down to the time.

Um, I'm gonna post a picture of brows. And then after that, I'm gonna post a picture of tattoos, um, that Crystal does. We have an awesome girl. Her name is crystal. She also had a pot has a 

potty cat. Yeah, if it looks familiar in here It's because Claudia was just on their podcast. I was just on 

their podcast.

It was so fucking fun. Yeah, Jackie and crystal from Beauty bound. Yeah, even podcast. But anyway, so she also tattooed. She's a great artist She kind of just needed a little bit of a push and I saw her I was like, dude You have to do it at the studio. So anyway  So I'll post her work. And so I have it broken down To make to so that we can make sure that we're posting what we needed to post and then we don't have to think about it Right.

Yeah, like how awesome is 

that? It is. I 

mean it works, right? So we have and the thing is like  I'll write down what we need. But again, he's a creative So he says, you know, it would be really cool to do this  Then we get it done. 

Oh, so I'm pretty much like,  pretty much the You're the mastermind. I'm the mastermind.

That's it. Mastermind behind the business. You 

guys heard it. It's done. He's the mastermind behind all of it.  Um, and your sticky notes don't work. My sticky notes are fucking awesome. But wouldn't you rather have five different lists? No, I like having five different 

color sticky notes. That's what I like.

Oh, and then 

on top of that, we also have, um, I have three calendars.  It's not as bad as it sounds, but I'm getting rid of one. 

Like a hoarder of 

calendars. But how cool is it to know exactly and control, not control. I don't mean control, but how awesome it is to like, 

you know, it's like a job. Just looking at your calendars to see what needs to be 

done.

But you know, when it has to be done, it's so easy. It's  

easy. No, it's a good system. It is right. It's not for me, 

but it's a good system. But we work, we work together often. And I think because we work together so well, when I need help or when you need help, we like. It's like, it's, it's another baby that we created.

Like, we created this calendar. I don't want 

no more kids. You gave me  too many goddamn kids already. I don't need 

no more babies. This might be a damn furry Calvin.  Got it.  But this, um, I think it works out perfect. Like, now we have a social media calendar, we have a calendar for the kids, we have my calendar, and then we have lists, and then... 

Sounds like a 

fucking lot when you 

explain it, it sounds like a lot. Okay, and we, I even, we even made a sketchboard for the reels that we want to make. Oh, that's right. Dude. Yeah, yeah. Honestly, like if you, if you like. I don't know. I'm not saying I draw stick figures, but I'm saying if you have a general idea of a reel that you want to do, right?

Uh, maybe I want to, I just did one recently where I just talked about, um, needle size and needle configurations for, for artists out there. And how cool is that idea? And then you write the caption, it's already done. All you have to do is do 

the video. Oh, the caption part is big. Having the caption written out and ready to go.

Because you could narrate the video you make around the caption that you already created. Exactly. Yeah, so it's like having a storyboard. 

There you go, a storyboard. It is, that's what it is. It's a, it's a real storyboard. So where I fall short and I start getting too technical. Oh, yeah. You go in there and you add a little pa pa, a little pa zame.

Honestly, 

this is funny. You know how you can tell the difference? I love that, dude. You know how you can tell the difference between the post? Um, when you read the captions, if it's really technical and like, uh, super like text, like, uh, textbook y.  It was Claudia that wrote it. If it's super inspirational and, like, tugs at your heart.

If it tugs at your heart. If it tugs at your heart and you're like, yeah, I could fucking do it. That was me. I 

can be a person, too. I'm not always a robot. I can be a person, too, around. I have been known to be a person here and there. Yeah, I'm just saying in 

the writing, though. You could tell in the captions who wrote it. 

That's why I shouldn't throw the technical stuff, like, I 

love it. But that's why we're, cause you're, you're more technical and I'm more the other creative.  I 

don't know, I don't even know what you're, I'm a poet. I'm a poet. Yeah.  I mean, the ones that work better is where it's a little bit of both of us, you know?

Yeah, yeah. Babe, sometimes it needs to be toned down.  Sometimes it doesn't need to be a poem for social 

media. You can't put a harness on poetry, on beauty, you can't do that. 

But you know, like it also needs to be educational. But, you know, I love the education part too. So,  maybe that's a lot of me. Yeah, it 

works, the balance works.

Because you have to inspire, but you have to educate at the same time. Yeah, 

and so that's what we try to do. But I understand the social media fatigue. I understand, but honestly, like I said. It's an organization thing. Don't you think it's the end of the day 

using social media as part of your business.

It's a free tool. Imagine if you didn't have social media, you'd be paying thousands of dollars to put out commercials that reach hardly anybody. You'd be like, we did commercials. We did radio commercial. We did commercial when we first started. And  I mean, it worked at the time, but could you imagine doing that 

now?

So I, I remember, um, the commercial we did on TV. I was so mad. Do you remember, do you remember what happened?  So this was our, our first big spend. I would say that was our first big spend in the, in the business. Um, we had somebody record it, right? Yeah. I can't remember. Did they send somebody? Oh, no, no. We had, um, 

That crew, I can't remember their name.

Oh, my God. It doesn't, it doesn't matter. 

But he's, he's cool beans. Yeah, yeah, yeah. He was, he, he was great. We used him a couple times. Um, shit, no, it's gonna, he's French.  Who's French? I 

don't know. He wasn't French. No.  Nah. Nah, he wasn't French. Am I tripping? 

You're tripping, homie. Well, anyway, we had a whole crew come in and they recorded us and stuff.

Oh, you're talking about for the online courses? Rafa. Rafa.  No, that wasn't the commercial. He didn't shoot a commercial. I'm talking about in,  The me slim commercial. No, that's 

what I'm ta. Okay. Well anyway. 

No, it wasn't. It wasn't Rafa. It was a whole nother crew that did that. I don't even remember who it was.

Yeah, no. That was a whole nother crew. We didn't even know Rafa then. 

Oh, no, no. Yeah, yeah. No. Well, anyway, so we shoot shot this commercial, right? And so. It was, I don't know, it was the first time that we spent a couple, a few grand on it. And so, the commercial  was supposed to air, I remember, it was like at 7.

30 on this specific channel. So, our friends came over, remember how the ad came and stuff? And we were all hanging out, it was supposed to be at exactly this time.  And do you remember what happens?  So, it finally, it came on. It came on all late. Yeah. Yeah. All eight. It wasn't, it didn't come on in the right time.

It was upside down, wasn't it? It was upside down and pixelated. Ah, I don't fucking remember. Yeah. Oh, I remember. Really? I remember.  I remember. I was all I remember. Is that fucking mid.com? Mid slim.com. Yeah.  . It was, it was upside down. I don't remember. How come, I don't remember that. I don't know. 'cause I was. 

Furious like I was fuming. I wasn't as calm of a person as I am now. So I was like so calm I was I was super mad and it was upside down. So and these things happen  but  Like that was our first time that we spent money and it used to be a lot more expensive for an upside down commercial posted at the wrong time.

It was fucking expensive. Yeah, I mean, I think it was, we spent between the airing and the advertising and the recording. I think we spent maybe four or five 

grand. No, but then even then you didn't have any analytics to see what it was producing. All 

right. Well, and all of the analytics came from the people who shot it.

Not the people who shot it, but people 

who you didn't know who you were reaching. Yeah. And like, there was no. Dynalytics, 

that's right. 

Social media is amazing, you just gotta look at it from a different perspective, because without it, you're dead in the water these days. For sure, for sure. 

And it's free.

And, continued education in business, which I think, as an artist, and  I'm doing better, but as a technician in a way, um, it's, I, I love what I do, so I've always wanted to improve on my art, but it's also important to improve on the back end and improve on your business, right? Oh, for sure.  We're having, we're having a, um, the business book club.

No, we're having a  mastermind and networking event December 3rd or 4th. It was, it's, it's at Sunday or six. I don't know. I think it's a third. I'd have to look. So we're having an event. Um, our good friend Erica with working moms in San Antonio. Great, awesome person. So she used to, she's, um, yeah. Mark, not a marketer.

What do you call it? Um, people that do websites and all that shit. Um, graphic designer. Graphic designer. She's a graphic designer. She uses, utilizes. Canva as a pro. I mean she kills it. She knows how to make it like out of thin air. She does some good shit 

with everything she does and she offers to her group.

It's amazing because she creates templates for them to 

use. Yeah, and she's also like a fucking hilarious. How many times do I literally lol with her? Like all the time and I'm like, oh my god, Erika Zafani! 

I just, I'm sitting there and she's laughing.  We're watching a movie. She starts laughing. Oh my God. I couldn't believe how funny she was.

She's fucking 

hilarious though. She's fucking hilarious. But anyway, she's, she's so artistic in that sense. And so she's going to teach us how to utilize Canva in ways that she utilizes it. And so I think it's little things like that, that you have to do to keep yourself on top of your business. Now 

you got to learn all that stuff.

I mean.  Learn Canva and do it yourself. Everything's right there. It's easy. It's cheap. Or go pay a graphic designer thousands of dollars to create something you could do in 20 minutes on Canva. Yeah. I mean, that's the stuff you have to do for your business. 

And see, for me, like, um, paying somebody from the outside so that you can save time and money works.

Right? So we're not like if you're creating a website from absolutely nothing, maybe, but your time is better spent doing something else, maybe pay, but for something that you're producing like Canva and you know, we use it quite a bit. Yeah, we do. So for us, it's better if we do it and we learn how to utilize it.

Yeah. Um, and then, but people forget that aspect of their 

business. No, well, it's like when we first started, we paid graphic designers to do our stuff. Remember? We were paying tons of money. We weren't getting what we liked every time we got something. It was like fuck man That's not even what we wanted.

It's not we don't like this And that's when I jumped in and like, fuck, I'm going to learn how to do a graphic design. So that's where I jumped in, started doing our own graphic design. But  that's,  that's the hard lessons we learned. But now with Canva, shit, it's so easy and simple. Like, you don't even have to, like, I was doing all Photoshop and all that stuff in Illustrator.

But now it's Canva and it's,  remember when you first got Campbell? I was like, ah, nah, that's dumb. That's like, I'll do it Illustrator. I'll do it. Illustrator, 

lemme do it. Lemme do it the hard way. . 

Right? But on Canva, it's like, it's, yeah, it's almost instant. 

Yeah. And like it's, I think it's even better for you because now if you created something on Canva, no, it saves me time.

No, but I know. But like you say, say you create something on Canva. Yeah. And then I have to come over and fix it. Oh my God. We're gonna go. It's better than if I help you fix it on Illustrator  . 

If she adds a period to any of my designs or anything, it ends up being that she did it. She did the work. 'cause she put a 

period in a, sometimes things need periods 

or, or you make the picture smaller.

Oh, do you love my work, 

bill  ? I do a great job, but my canvas skills are pretty good. No, 

you got good. I do. You've been, because I did, I was in the middle of construction doing a bunch of other stuff, so she had to kind of pick up some of the slack on that end. 

Yeah, no big deal. No big deal. I'm an artiste, a convo 

artiste.

Like, like I'm a poet.  Yes, 

just, just the same way. But I think like, um,  what's really interesting though is like back then  you didn't have like all these platforms, right? Where you could just create a website out of thin air. There's so many tools at our disposal now. If somebody told you  10 years ago,  Hey, there's this website where you can just drop things in and create your own website instead of you having to learn graphic design essentially.

Yeah. And would you do it  because are you, are you going to back then 10 years ago, would you have paid or would you have learned it yourself and like taking three weeks? 

I'm, I'm, I'm stubborn, baby. You already know. I'm stubborn as shit. Yeah. And I like learning the stuff. I like learning the process and what goes behind the stuff. 

I probably would still chose the hard way. But see, 

that's what I'm saying. Like, would we have been, have been open 10 years ago? 

Um, I don't know. Cause we're, we're pretty stubborn people. Yeah. Like, yeah.  I think when it's, when you like  take the easy route, sometimes you don't really learn what's behind it.

And I think when you learn what's behind it and you do the hard route, and then when the easy stuff's there, you appreciate it more and you understand it more.  

Yeah. But you could also be like Henry Ford.  That's true. Yeah. Remember? Yeah. So we just finished reach, reaching, we just finished reading, um, Think and Grow Rich. 

I know, but so our friend has this business book club, which is super awesome. Like it's great being around other business owners. If you want to look it up, it is elite business link and she has it every Monday, first or second Monday of the, it's, it's once a month. It's once a month. It's at our studio too.

So, so essentially what we do is like, it's a, it's a book club for business owners. You read something in the mastermind to get you in that, like that. Setting in your brain, 

get your wheels going, and then get your wheels going. And then we all get together, talk about the book, and then we discuss business strategies.

And, you know, just it's, it's, it's funny, it combines like both of my things, like books and business. And then we drink a little bit, have a little bit of food, and then we stay there kind of late, a little shit face. Now we don't do that  after a book. Once in a while. Once in a while. Um, but remember what he said about Henry Ford, right?

Yeah. So Henry Ford  knew.  How to, uh, call on people and have people do things for him so that he could cut down his time and not learn how to do all these things. Yeah. And I think that's probably the best way to work, 

right? It's the smartest way to work, but me, for me, I like knowing the process. You're stubborn, bro.

No, but I, you know, I like learning. Yeah. I like learning the whole process. Yeah. It's hard for me just to, uh,  jump directly to the easy part. Yeah. And that, that might be a downfall on my part, but that's. 

Are you saying you're stubborn and that's your downfall?  

Yeah, I'm stubborn and that's what makes me awesome.

Please 

log this in, log 384. 

But it's true though, like, and I wonder if back then if we would have been like, okay, I'm going to pay. This person so they could do it so I can utilize my time in something else. Yeah, but when you're 

first starting out, you don't have the money to pay other people, too. That's true. So you're operating, you have to do as much of it yourself as you can.

That was a big part of it, too, you know? Have you had the money? It's like people that have tons of money, they open a business. Mm hmm. But they never really learn the business because they just have money and they push on to everybody else. That's true. A lot of times they end up losing the business or they get ripped off because they're not in the inner 

workings of the business.

Yeah, it's almost like you have to build it from the ground up and kind of be, um, I don't want to say ignorant to the fact, but you certainly have to do a lot of things yourself first. 

It's yeah, especially when you don't have a big budget. You got to learn the stuff and just like put your head down and go at it.

I mean for me, I think,  Uh, like, like that stuff that's, that's really creative. I don't care to learn because if you give it to me, it's going to look like a blog. Yeah, no, that's my shit. If I create somebody's website, it'll look like a blog. It's  

like the, like the flyers, when I first started making the flyers.

You were trying to put a dictionary on the, on the cover of the flyer.  I want this, I want this, I want this. Babe, it's only this big, we can't put all that. Let's hit the main points, make it look nice, and put it out there. Yeah. And half of the time, the people don't read the shit.  

Yeah, but you know what, but the right client's gonna read it all.

I read it 

when I but nobody wants to read a fucking magazine condensed into one flyer.  I know 

you.  But I digress. It's for the client,  but I think, uh, back then, 10 years ago, maybe I wouldn't have listened either.  

No, you want to listen? No, I don't want to listen to nothing. Oh, we had some battles back then. 

They were fun. Yeah. Yeah. Anyway, back to me,  but definitely, I think, had we had all this information and had we had somebody tell you like, hey, that's somebody you respected.  So say you had met somebody, um, that had been in business for like 10 years, and they said, Hey, like, don't do your website. This guy does it for really cheap. 

And it's a half, a third, an eighth of the time. 

No, I definitely would. But it's also a budget thing. At that time, we're starting, we didn't have the money for it. Yeah. So money, like the budget's always going to 

be, We were also not budgeting properly though, you 

know what I mean? No, we weren't budgeting, but back then still, we were starting now, we were scrounging up from the couches to fucking make that shit work, you know what I remember that, yeah.

So, when you first start out, the budget's  Tight. Tight, and a big part of it, and you gotta, you gotta do what you can on your own without spending the money, cause you gotta allocate that money.  

That brings me back to another list I have.  So I also have a, um, like a budgeting list.  Babe, 

it's really good. No, the budgeting shit, that shit, that's fucking awesome.

Right? 

Yeah. So it's, we go by the principle, pay yourself first. Right? So if you ever get a chance to read a book, it's called, uh, Profit First. I've read, uh, The Profit First and Profit First for so long. Or The Richest Man in Babylon also. The Richest Man in Babylon is, right, it's crazy. It's crazy because it's the same thing.

People just like call it different things. Yeah, I 

like the richest man in Babylon. That book's one of my all time favorites. And he says you 

have to pay for yourself 10%. 

10. It's 

a 10. 10 shillings. 10 coins. Yeah. To make a healthy 

purse. No matter what you make, you always pay yourself first. Yeah. Yeah. And that's how you end up building wealth and saving and, you know, just, just  

building.

Yeah. And so that's one of the other lists that we've made. Um, it's an allocation. So what we do is, um, well, I won't get into it too much cause I might bore  some people. We'll save it for another episode. But essentially what it is, it's a budgeting list. And so we allocate money,  um, every two weeks. And that is part of our list that we create.

How fun. No, that's, that, that 

one definitely helps. It helps. It helps. It helps. It's cool to see where your money is going because  before the list we were operating, but we, money was coming in and out. We knew we had money. We knew it was coming in. We knew it was going out. But where does it go? Where's all, you know, you, you make so much money and then you look at your account and you're like, fuck, where did all this money go?

But now we at least know where it's been allocated to, what's being spent on. Like it helps a lot. 

How's it being spent? Yeah. Yeah.  Next year too. We're getting better about that. Systems, 

it's all about putting 

the systems in place. Yeah, well, and that is a system, I think. All the, all the lists and all the real, um, storyboards, all these things, that's what they are.

We're creating a system for ourselves. Yeah. You 

know? And fuck it, the stuff we're learning, we love to pass on to other people that are around us and, you know, want to start their own business, we, it's fucking, 

it's fucking awesome. Yeah, and I think, um, when you surround yourself with the right people, you get to bounce ideas off them, you get to see what they're doing and see if it's something that you want to incorporate for you, it's leave what doesn't work, take what does, but you have to surround yourself with the, with the right people.

Yeah, for sure. That's another 

lesson. Could you, could you picture when we first, how long we've been together, 15, 16 years? Uh, 25.  16 going on 50? For reals. No, but could you picture us back then being here, like the people we were before and like where we 

came from? No, no, I had no idea. I, I honestly didn't even think like 10 years out, like in terms of business and stuff, you know, to be 

honest, business wasn't even like, I didn't even think that was,  no, but I'm talking about before, like, before we even started, even before we started business, it wasn't even in the, like,  In the idea, you know, it wasn't even in the mind, like, you thought business was something rich people did. 

Yeah, yeah, and you know, like, people, it's only rich people that have their own business, like, it was this club that you, you're either, you're either from or you're not. Yeah. And there was no way we were going to be part of it because we're not rich. Well, we didn't know anybody. But that's what I'm saying though, you know, like, exclusive invite only or something.

So, to see where 

we came from and where we're at now, and don't, don't, don't misconstrue this, we're not even close to where we want to be. But it's like night and day compared to back in the day, 

huh? Yeah, yeah. I think for me, like, especially because I'm very stubborn, some, some people may say. That I'm stubborn.

Oh 

no, who? Stop. Who says that? Nah, they're fucking lying. Stop. I know, babe. I know. They shouldn't be telling lies on you like that. I know, babe. Thank you. Then put some respect on your name. Thank 

you.  But I've actually, like, I think I've, I've opened myself up, up more now, um, to like taking ideas. Yeah. Where they're not from fucking stupid people.

I'm just gonna say 

it. Yeah. No, you didn't take ideas from anybody before.  

No, I didn't. No. No, I did not. 

You just have to fucking get to the club and smack those alligators into your head. And it still didn't work. No, it still 

didn't take off. Background, I'm an Aries. He's a Capricorn. This is why. It's like two Rams, right?

That's what they say. Oh, we battle. We battle. 

We battle sometimes. Yeah. It's fun though. Yeah. So much fun. So much fun.  Talk about 

this morning.  Anyway, um, it's a communication thing. It's fine. Yeah, you know, we have a lot more years of this. But either way, I love you. Either way, I love you. Aw,  guys, we're so cute. 

And then, um, I think that I think that's probably it for the first podcast. So what do you think? Yes, this was really fun. I hope you guys enjoyed it. I hope we made you laugh. I hope there was a little bit of value in there. We'll get better at this. This is our first one. So we're gonna like. I think I 

killed it.

I'm just saying.  Yeah, you killed it, babe.  Sure, sure. He's patting me on the head. Yeah.  

Let's go get a snack afterwards. 

Okay. Um, so yeah, you can reach, you can see our accounts. We're on Instagram.  VanidosaBeauty. LeeBoySavage. And our, you can watch this on YouTube if you're not now. BeautyTainment, it'll be up.

BeautyTainment Studios. Yeah, if you're watching this, we recorded this a week before.  We're gonna be doing a bi weekly podcast, so it'll be up every, uh, Every two weeks. Every two weeks.  And it's gonna be on Beautytainment. Studios. Studios. On YouTube.  And that's it for us, guys.  Talk to you guys later. Toodle noodle!